Posts Tagged ‘Co-creation’

This is the first followup to my post,  Want people to love your content? Let them co-create it. that gives a great example of how to do just that.

The latest email I received from the very informative Social Media Examiner has an article titled “21 Creative Ways To Increase Your Facebook Fanbase“.  I haven’t got through the whole thing yet (I think webland has made me incapable of absorbing 21 things at a time) however, I did get far enough to find one tip that inspired this new blog segment.  Here it is:

Tip #7: Get Fans to Tag Photos

If you host live events, be sure to take plenty of photos (or even hire a professional photographer), load the photos to your fan page and encourage fans to tag themselves.

This tip combines two powerful ways to get people to love your content:

1) Hold, or help your clients hold, face-to-face meetings

2) Encourage them to record and upload what happens in those meetings (and give them the tools if needed)

Because they’re at the meetings they’re in the content and there’s nothing people love more than reading about, hearing or seeing themselves in content they helped create themselves. Well, maybe the one thing they love more is sharing that content with others.

Got a good co-creation idea? Feel free to co-create by leaving a comment!